60–75% of home care inquiries come from local search. We rank you in Google's local 3-pack, optimize your Google Business Profile, and build the citation foundation that compounds over time.
When an adult daughter searches "home care near me" or "in-home senior care Austin," Google shows three local businesses on a map — before the regular results. That 3-pack gets 60–75% of all clicks. If you're #4 or below, you're effectively page 2.
Getting into the 3-pack requires more than just a Google Business Profile. It requires proximity signals, prominence signals, and relevance signals — plus 70+ citation listings that match exactly, a steady review velocity, and location-specific content. Most generalist agencies stop at "verify the GBP" and call it done.
Local SEO is the single highest-ROI marketing channel in home care. We engineer your entire local footprint — GBP, citations, reviews, schema, location pages — until Google has no choice but to rank you locally.
No bolt-on fees. No "premium" tiers that withhold basic functionality. Everything below is in every plan.
Full GBP optimization: categories, services, attributes, photos, posts, Q&A. Weekly posts. Quarterly photo refreshes. Real management, not "set and forget."
70+ NAP citations on directories home care families actually use: Caring.com, A Place for Mom, BBB, Yelp, Yellow Pages, plus 60+ industry-specific directories.
Automated review request flow that gets you 3–8 new Google reviews per month. Review response templates. Negative review crisis playbook.
One page per city, neighborhood, or ZIP you actually serve. Real local references — landmarks, hospitals, senior centers — not generic "we serve [city]" thin content.
LocalBusiness, MedicalBusiness, and Service schema correctly nested. AggregateRating from your real reviews. The structured data Google needs to trust you locally.
Daily rank tracking across your service area at the ZIP level. You see exactly where you rank for every priority keyword, and where you're still losing.
Full audit + competitor comparison. We see exactly why you're losing.
Week 1Citations cleaned, NAP corrected, GBP rebuilt, schema deployed.
Weeks 2–4Service area pages shipped. Review velocity kicked off. Daily posts started.
Weeks 5–10Ongoing optimization, GBP posts, review responses, citation monitoring.
OngoingSame six service pillars in every plan. Just more volume and senior strategy time at higher tiers.
The Home Care Directory is a visibility lift you can't buy — included free with every retainer. Families and discharge planners searching for trusted home care providers find you on a domain that already ranks for 2,400+ keywords.
See how the directory works →When you search a local query like "home care near me," Google shows a map with three businesses listed above the regular search results. That's the 3-pack. It receives 60–75% of all clicks for local searches and is the single most valuable real estate in local SEO.
Local SEO moves faster than national SEO. Most clients see meaningful 3-pack movement within 30–60 days for moderate-competition cities. Highly competitive metros (NYC, LA, Chicago) take 90–120 days.
Yes — if you actually serve them and can write about them honestly. Real local content (landmarks, hospitals, senior centers, neighborhoods) ranks. Thin "we serve [city]" template pages don't rank and can actually hurt you.
The complete SEO system built for home care agencies. We rank you for the searches adult daughters actually type — and turn that traffic i…
Learn moreAdult daughters are increasingly asking AI for home care recommendations. We engineer your entity structure, citations, and content so AI mo…
Learn moreYour GBP is the single most valuable real estate in local home care marketing. We optimize, monitor, and grow it — daily posts, photo refr…
Learn more30 minutes. We'll audit your visibility, show you which competitors are stealing your families, and tell you honestly whether we can help — and how fast.